Gay Asia Travel Survey - The Results

The results are based on the opinions of 350 survey respondents combined with an analysis of 5,000 gay travel reservations and provides a unique insight into this important, fast-growing market.

 

Who we travel with.

 

54% of respondents said they usually travel on their own, compared with 30% who said they usually travel with a partner. 16% said they usually travel with a friend or group of friends.

 

We're not twins - we're a couple!

 

20% of respondents said they have experienced a problem at a hotel because they were a same-sex couple.

The most consistent issue reported was a hotel providing a twin room, when a double had been previously booked.

 

Reputation influences spending.

 

A country’s “gay-friendly” reputation has an impact on holiday spending decisions, with 89% saying it was an important factor.

 

Most popular destination.

 

Despite recent political unrest, Bangkok remains Asia's most popular gay travel destination. 40% of our respondents said the city is their favorite Asian destination.

 

Gay people love to travel.

 

62% of respondents said they had taken 3 or more trips for pleasure during the previous 12 months (that involved at least 1 night in a hotel).

32% said they had taken 6 trips or more for pleasure in the previous 12 months.

 

But leave decisions until the last minute...

 

Gay travelers in Asia tend to book hotels at the last minute, rather than months in advance with 39% of bookings being made just 7 days or less before check-in.  This compares with 27% of gay traveler reservations in Europe being made 7 days or less before check-in.

 

And don't hang around too long...

 

Gay travelers tend to book short stays at each hotel. 83% of stays in Asia were 4 nights or less.

To view the full report, please click here.